Juniper Networks (NYSE: JNPR), the industry leader in network
innovation, announced the expansion of its Partner Advantage program to
incorporate services and cloud solutions, at its second annual Global
Partner Conference in Las Vegas. The program, which launched in 2012 and
now supports more than 12,000 partners, is designed to reach, reward and
accelerate partner offerings. Today, to help partners deliver
incremental value to their customers, the company outlined its
partnering strategy for cloud offerings, and a range of new support,
maintenance and professional partner services.
The Juniper Partner Advantage Services program will enable partners to
go-to-market with a range of value-added services across the entire
infrastructure that help drive improved efficiency, incremental revenue
and build customer loyalty. In addition, the integrated product and
services offering from Juniper Networks will simplify and reward partner
efforts across professional and services specializations.
The Juniper Partner Advantage Cloud program will help enable partners to
bring valuable, high-performance cloud-ready solutions to market.
Juniper's strategy is to acknowledge partner cloud service and
infrastructure capabilities and connect them with Juniper's technology
partnerships to create cloud-ready bundles that are easier for providers
to deploy and manage. Partners in the program will receive relevant
assets, tools and resources to drive cloud differentiation and growth.
Today's launch of Partner Advantage Services and Cloud depends on,
rather than competes with, partners to bring services and cloud
solutions to market. All of these programs are scheduled to be rolled
out throughout the year and fully operational by the end of 2013.
Partner Advantage Services was designed to enable Juniper partners to
deliver incremental value to their customers through a wide range of
services -- from traditional maintenance and support services to more
advanced and professional services. It will encompass two specific
specializations -- Partner Support Services and Partner Professional
Juniper's Partner Support Services will
focus on support and maintenance services, making it easier for
partners to complement and expand their existing support practices
with Juniper offerings throughout the infrastructure lifecycle.
Later this year, Juniper Networks plans to launch four new
services troubleshooting workshops, including service provider
routing, enterprise routing, enterprise switching and security,
designed to help partners improve service delivery effectiveness.
Juniper's Partner Professional Services will
focus on validating partners' professional services capabilities.
By sharing Juniper's professional services assessments, designs
and implementation guides and promoting partner professional
services capabilities to Juniper customers and its own sales team,
Juniper Networks is building a deliberate dependence on its
partners to deliver these services while helping generate more
revenue per engagement and grow profit for partners.
Partner Advantage Cloud will help define and segment partners' cloud
capabilities, while enabling them to leverage Juniper's technology
partnerships, to create unique cloud-based solutions that meet their
customers' needs. These will include cloud-specific enablement,
marketing, financing and rewards options. One such option is
anticipated to be a Juniper Cloud Innovation Fund, which will allow
partners to tap into Marketing Development Funds to create
Juniper-based cloud infrastructure and solutions.
"Last year at the Global Partner Conference, Juniper Networks announced
the most significant investment in our partner organization since the
company launched into the channel. Throughout 2012, our partners have
leveraged the program to enhance their value and drive profitability
through new opportunities with their customers. Today's expansion of our
Partner Advantage program to include Services and Cloud will arm our
partners with integrated, value-add programs and tools that capitalize
on these massive market opportunities and can help drive their long-term
success within the network."
- Emilio Umeoka, senior vice president, worldwide
partners and alliances, Juniper Networks
About Juniper Networks
Juniper Networks is in the business of network innovation. From devices
to data centers, from consumers to cloud providers, Juniper Networks
delivers the software, silicon and systems that transform the experience
and economics of networking. Additional information can be found at
Juniper Networks (www.juniper.net)
or connect with Juniper on Twitter and Facebook.
Juniper Networks and Junos are registered trademarks of Juniper
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